Question

It is a true or false question regarding if a firm can produce a low-cost and highly differentiated product and providing reasoning to support

Details

It is a true or false question regarding if a firm can produce a low-cost and highly differentiated product and providing reasoning to support belief chosen.
I am of belief the statement is false but need help on best way to search in support of this.

Answered By: Linda Kern
Last Updated: Dec 12, 2016     Views: 17

Hello,

It took me a while to identify the best combination of search terms, but I have something that will work well. Click to the Business LibGuide. Once there, click on the gold Articles tab. The three best databases to search are ABI/Inform Complete and ScienceDirect. I searched each with the term "cost leadership" AND differentiation AND Porter. Use the exact phrasing I used here - the quotation marks and the ANDs are important to get relevant results with minimal clutter. You will find articles such as the, and more.

ABI/Inform Complete

Tansey, P., Spillane, J. P., & Meng, X. (2014). Linking response strategies adopted by construction firms during the 2007 economic recession to Porter's generic strategies. Construction Management and Economics, 32(7-8), 705. doi:10.1080/01446193.2014.933856

Parnell, J. A. (2011). Strategic capabilities, competitive strategy, and performance among retailers in Argentina, Peru and the United States. Management Decision, 49(1), 139-155. doi10.1108/00251741111094482

ScienceDirect

Hansen, E., Nybakk, E., & Panwar, R. (2015). Pure versus hybrid competitive strategies in the forest sector: Performance implications. Forest Policy & Economics, 54, 51-57. doi:10.1016/j.forpol.2015.02.001

Rahman, N. A. A., & Ramli, A. (2014). Entrepreneurship management, competitive advantage and firm performances in the craft industry: Concepts and framework. Procedia - Social And Behavioral Sciences, 145, 129-137. doi:10.1016/j.sbspro.2014.06.019

When searching Science Direct, notice the little box grids to the right of the title. The green ones and the orange ones are full text; the black ones aren't.

Thanks for asking a librarian.

Related Questions

    We will be closed for the holiday May 25 through May 28 but will happily respond to your questions when we return!

    Your Question
    Your Info
    Fields marked with * are required.