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Good Morning, How can I locate the following article-Clean Edge Razor: Splitting Hairs in Product Positioning. Author:Heather Beckham; John A

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Good Morning, How can I locate the following article-Clean Edge Razor: Splitting Hairs in Product Positioning. Author:Heather Beckham; John A Quelch Edition/Format: Article Article : English Publication:Harvard Business School Cases, Jan 01, 2011, p1 Database:Business Source Complete

Answered By: Linda Kern
Last Updated: Dec 12, 2016     Views: 31

Hello!

When I'm looking for the full text of an article and I have the citation, the first thing I do is go to the library catalog. There I search the name of the article. If the full text is available through our databases, you will see a "view online" link. In this case there was no online link.

If there's no link, my next step is always to Google the article title to see if it's available through open access. I haven't Googled this article, but you should try it.

If I can't find an article in Google, my last effort is to request the article through the library's information delivery service. We have a really good track record of obtaining articles for students!

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